Nikki De Marchi

Australian-Italian designer Nikki De Marchi's new fashion line has infused her own sense of fun, glamour and feminine sexiness into the luxury European swimwear market through a range of Brazilian-inspired bikinis that make the women who wear them look and feel beautiful.

72pt produced an exclusive range of marketing collateral for the label launch including: logo design, business cards, look book, wallet & postcards, sales materials and website. The inspiration for the Spring/Summer collection 'Hot Orchard Nights' was reflected through vibrant paper stocks and foiled orchid illustrations, creating a dramatic visual backdrop for the new brand identity.